The Passion for food

All around the world people are passionate about food but, overall, this is not reflected in supermarkets. Local fresh markets and restaurants are passionate about their offerings. They make the purchase of food comfortable and often cozy.

The Flavour Lab Cold Instore Counter
What do consumers like?

  • To feel that the food is fresh from the market
  • Quality only
  • Home style food
  • In UK farmer markets have more than doubled over the last 5 years

The Flavour Lab Hot Instore Counter
The Fresh Market Appeal

  • Shoppers can get close enough to smell, touch, & choose
  • The buyer feels close to the origin of foods
  • The freshness perception is better without “middle men” between farmers and buyers

The Flavour Lab HMR
How can you get some share of the Foodservice Market?

  • Implement fresh and prepared food programs that make your customer feel comfortable
  • Create a warm and inviting atmosphere
  • Offer food your customers would prepare at home if they had the time

How does this relate to Food Solutions?

A Large Opportunity

This desire for farm freshness, cleaner and safer foods, and for home style prepared foods presents a large opportunity for Supermarkets and Convenience Stores

This is named: HMR

HMR (Home Meal Replacement) is a KEY component for Supermarkets and Convenience Stores

“In Europe 4,5 meals per week are taken out of home”

It’s a $6,750,000,000 Market

The Flavour Lab can help you realise this potential

We can assist you with:

  • Menu Planning
  • Production Scheduling
  • Waste Management
  • Recipes & Costing
  • Presentation
  • On or Off-site Traing
  • Implementing a Cook/Chill system

Call The Flavour Lab +27 11 794 1562